Functional Area: Professional Power Tools & Service
Corporate success at Bosch is determined by innovation capability and an edge in know-how. Accept with us the challenge of new tasks by your willingness to permanently learn something new.
Welcome to a world, where your ideas lead to something big. Welcome to Bosch.
Do you want beneficial technologies being shaped by your ideas? Whether in the areas of mobility solutions, consumer goods, industrial technology or energy and building technology – with us, you will have the chance to improve quality of life all across the globe.
Bosch is the world‘s largest manufacturer of Power Tools. We are leading innovators in this field, offering an extensive range of Power Tools for professional users. The Robert Bosch Power Tools creates fascinating and affordable products and services for trade, industry and home and garden all around the world.
Your responsabilities:
Responsible for retail marketing communication and concepts for professional Power Tools and Service (online/offline) in alignment with the central emerging markets headquarter in Shanghai and the local African retail marketing managers.
Develop, coordinate and implement retail marketing activities (campaigns, concepts and products launches) with the aim to develop and increase brand visibility/awareness as well as retail brand appearance
Create the framework for the retail strategy and pitch the concept(s) to the stakeholders to ensure support and budget release.
Act in your role as expert for retail marketing communication and support the local African retail marketing managers, for successful implementation
Pitch, select and manage the collaboration with agencies, to ensure project timing and resources retro-planning
Your competencies and qualifications:
University degree, preferably in Business Administration: International Business and/or Marketing.
2 to 3 years of experience in marketing with retail communication experience.
Willingness to work in a cross-functional team.
Comfortable with present and convincingly convey your message to an internal/external audience.
Strong in self-management.
English is a must. French and Arabic is a plus.
